====== liánmíng: 联名 - Jointly Signed, Co-branded, Collaboration ====== ===== Quick Summary ===== * **Keywords:** liánmíng, 联名, Chinese co-branding, brand collaboration, joint petition, co-author, joint signature, what does lianming mean, Chinese marketing, brand crossover, limited edition * **Summary:** Discover the meaning of **联名 (liánmíng)**, a versatile Chinese term that translates to "joint name" or "co-branded." While it traditionally refers to jointly signing a petition or co-authoring a paper, in modern China, **联名** has become a massive cultural and marketing phenomenon, referring to brand collaborations or "collabs" that create huge hype for limited-edition products. This page breaks down its dual meaning, from serious activism to the latest fashion trends. ===== Core Meaning ===== * **Pinyin (with tone marks):** liánmíng * **Part of Speech:** Verb, Adjective * **HSK Level:** N/A * **Concise Definition:** To put names together on a single document or product; to co-brand. * **In a Nutshell:** At its heart, **联名 (liánmíng)** means "connected names." Imagine a group of people signing a single letter to their boss—they are connecting their names to show unified strength. Now, apply that same idea to business: when two brands like Nike and Supreme "connect their names" on a sneaker, that's also **联名**. It's the go-to word in modern China for any kind of brand collaboration, crossover